Highlights of CE China 2017

Click here to read  CE China 2017 Summary of Results

CE China

A premier that looked into the future

Consumer Electronics China (CE China), a global IFA event presented on May 4–6, 2017, was the premier trade show for consumer electronics and home appliances brands in China.

With more than 120 exhibitors and over 15,000 sqm of exhibition space, CE China created an optimal setting for successfully positioning brands and showcasing the latest product innovations and designs for the industry, retail sector and media.

CE China built on the huge success of the IFA concept and years of close cooperation with China's consumer electronics and household appliances industry as well as their channel partners.


The whole world of consumer electronics and home appliances was presented in May 2017 at CE China. More than 120 global brands, retail companies and trade organizations took advantage of the opportunity to present their products and innovations – and generate business contacts – at the new exhibition for the Chinese and Asian markets.

With a strong retail focus, first-class exhibition space and ground-breaking media support, CE China successfully placed its exhibitors and partners firmly in the spotlight.

“ BSH launched new products anddisplayed our latest progress inhome appliances solutions at CE
China again this year. CE Chinaalso provided us a good opportunity
to share our views withindustry partners and consumers

on the current trends in theindustry. We wish all the best for
CE China.”

Roland Gerke, Chairman & President,

BSH Home Appliances Holding (China) Co., Ltd.


More than 8,600 trade visitors from 38 countries visited the second edition of CE China. True to the established IFA concept, CE China connects its exhibitors with worldwide leading distribution partners.
Over 49% of the CE China visitors came to the fair with the purpose of getting connected with exhibitors, and more than 90% of the visitors have substantial influence or an advisory function on purchasing decision. 86% of the visitors will visit the next CE China.


For the first time ever, CE China presented an exclusive keynote program. On the first day, 4 leading executives from BSH, HTC Vive, TMall/ Alibaba and Huawei provided deep insights into current and future trends in the industry.

Cooperated with IDG China, executives from international Internet and Design companies, such as Fjord, PEGA D&E and the International Experience Design Association shared their experiences on IOT, Intelligent Life, Future Design and AI with trade visitors of CE China.
Leading e-commerce platforms from around the globe including Amazon, eBay, Walmart, Linio, Jumia, Kilimall, Amanbo, Paytm, UMKA shared their business models at the E-commerce Summit.

“CE China is where trust andbonds are formed between the
key players of the technicalconsumer goods industry.

Mr. Weimin Sun

Vice Chairman of the Board



140+ journalists from China, Korea, Singapore, Germany and France attended CE China 2017. International reports (TV, online and print) resulted in tremendous me dia impressions.